Differentiate
Your Audience
Targeting
Differentiate Your
Audience Targeting
Build custom audiences that are personalized
based on your 1st party data and uniquely
designed to attract new customers.
Build custom audiences that are personalized based on your 1st party data and uniquely designed to attract new customers.
Surfside provides additional insights on
your consumer to better understand
what actions occur outside of your
store, website and ad campaigns.
The Enriched Single
View of the Customer
Connect all customer touchpoints across your platforms
and advertising channels, merged with Surfside’s 25,000+
consumer-level attributes, to understand the type of
consumers and behaviors leading to different actions in the
path to purchase.
The Enriched Single View
of the Customer
Connect all customer touchpoints across your platforms and advertising channels, merged with Surfside’s 25,000+ consumer-level attributes, to understand the type ofconsumers and behaviors leading to different actions in the path to purchase.
Surfside provides additional insights on your consumer to better understand what actions occur outside of your store, website and ad campaigns.
Custom Audience
Building for
Proprietary Targeting
Custom Audience Building
for Proprietary Targeting
Differentiate your media targeting with access to
Surfside’s self-service audience builder, and turn
your 1st party data into actionable audiences for
omni-channel ad campaigns, email and SMS.
Differentiate your media targeting with access to Surfside’s self-service audience builder, and turn your 1st party data into actionable audiences for omni-channel ad campaigns, email and SMS.
Find New Customers
Through Lookalike
Modeling
Amplify your 1st party data, CRM and purchase
segments into scalable media campaigns for
stronger advertising results. Using Surfside’s machine
learning predictive model, we identify attributes of
your existing high-value customers to find new
consumers that are likely to become loyal customers.
Amplify your 1st party data, CRM and purchase segments into scalable media campaigns for stronger advertising results. Using Surfside’s machine learning predictive model, we identify attributes of your existing high-value customers to find new consumers that are likely to become loyal customers.